So got up a little late on last Saturday morning and there was this event ‘Triggr the Product’ in sector 65 Noida.…I had previously missed ‘Triggr the Web’ and ‘Triggr the Mobile’ and I somehow consoled myself that probably they were not good enough. Anyways, it was to start at 9 in the morning and probably it did because by the time we got there it was the first tea break at about 11:30am. Some of the speakers had already spoken and probably left. So we went straight in (Gaurav and Thandi were there with me as well) and had soft drinks, and chips and sandwiches! Good start! Now what?
So let me just give a brief intro to Triggr. So Triggr is this series of one day tech events done by this Noida based start up called Instamedia. They basically invite developers and start up guys to interact. This way some people may get some interesting opportunities and the start ups are a given a sort of platform to advertise/speak. As for the rest, its all very interesting tech related discussions happening. So its a beautiful way for a developer to spend such a day, say, once in a few months. The thing is that they call really good people for the stage. And since the invitation to this event is by mail invite only, it somehow attracts decent enough crowd, if not the best. But probably the crowd that is interested in doing something otherwise why would anyone (including me) would wake up and go to a tech event on a Saturday morning !!! — the person is got to be a techie !
So went downstairs and grabbed our seats. Up came the next speaker. He was an IIT grad and had worked in Adobe for several years and was now employed with Lava, the new Indian mobile company with high ambitions. He talked a lot quality. And about how the problem of branding Lava as a techie’s product and not a rural india product was becoming a challenge for the company. It re-iterates the notion of good advertizing as one of the most important factors for the success of a product. Then came up Piyush to speak about his start up Eko — how one will be able to transfer money from one account to another just by pressing a keys on the keypad of the cell phone itself! Brilliant guy. Tax spanner guy spoke. Not all speakers were good but ya, like, most were excellent. It all gave a very deep insight about product building or even how to build a start up!
And in the end spoke Ahti. Now this the guy who built skype. He was the chief architect at skype! Super guy I must say.
It all gave an insight as to how idea is the single most important thing in the beginning and not the technology or the technique. How important is it to first build a demo or a simple UI and show to users first before beginning the actual coding. This gives you the value proposition as to how much value your product holds as of now. Its important to get early feedback so that you build the right product for your target users rather than build first, then keep on improving. Its important to keep the main thing ‘the main thing’. Do not lose yourself in the sidelines. And its very important to ship your code fast and to start advertizing in all ways possible as much as you can right from the first day itself.
So, in all — a super cool experience. Oh and yes, there was free lunch too !!
Came back, struggled with Html5 video and finally it worked fine. Fall back mechanism is not full proof yet but yes it works!
And anyways, I have to also cut my beard once this thing goes online! Oh and yes, I also have to fix myself a more beautiful version.
By the way — you can view Triggr stuff here http://www.triggr.in/
And you can read about Ahti here http://en.wikipedia.org/wiki/Ahti_Heinla